What defines you—your own values or the labels others place on you? In 622: Who Are You Beyond the Leash?, Collin explores how identity shapes the way pet sitters run their businesses, set prices, and build relationships. He shares personal stories of being labeled “the dog people” and how that narrowed perspective almost overshadowed other parts of life. By reflecting on both external and internal labels, pet sitters can reframe limiting beliefs and reclaim their full identity. Collin offers practical exercises to help listeners move beyond labels, strengthen client trust, and protect themselves from burnout.