708: You Get What You Pay For
What happens when we tell clients not to choose a pet sitter based solely on price, but then make every business decision based on cost ourselves? In this episode, we explore the disconnect between the advice we give clients and the choices we make as business owners. We discuss the hidden costs of free software, delayed hiring, skipped education, and avoiding professional help. We share the investments that transformed our own business, from software and certifications to coaching and conferences. We also examine the difference between being frugal and being cheap, and why strategic investments often create the biggest returns.
707: The Playbook for Better Decisions in Busy Seasons with Brian Hurtak
What do you do when your business feels like chaos is calling all the plays? Brian Hurtak shares how overwhelmed professionals can borrow practical tools from football coaches to make better decisions in high-pressure moments. Brian explains the difference between ethos, a playbook, and a play sheet, and why clarity about who you are has to come before productivity systems. They also discuss how to organize what you learn, reduce cognitive overload, and build simple routines for making adjustments over time. This conversation is a helpful framework for pet care business owners who want to stop collecting ideas and start actually using them.
706: The End of Easy Growth in Pet Care?
Is the pet industry slowing down, or is it simply evolving? In this episode, we explore recent projections showing pet industry growth moderating from pandemic-era highs while still expanding overall. We discuss how changing consumer behavior is impacting pet sitting and dog walking businesses, why outcomes matter more than services, and how trust is becoming a critical differentiator. We also examine the growing influence of cat ownership and what it means for pet care providers. Finally, we share practical ways pet sitters can position themselves for success as the industry enters its next phase of maturity.
705: The Numbers You’re Ignoring (and Why They Matter) with Chante Dawston
Are you truly making money in your pet care business, or just staying busy? In this episode, we sit down with CPA Chante Dawston to unpack what “knowing your numbers” actually means. We explore why record keeping is more than a tax requirement and how it directly impacts your decision-making. We also discuss cash flow, profit, and the hidden dangers of growing without understanding your costs. This conversation will help you move from guessing to confidently leading your business with clarity.
704: Working at 150% (Without Breaking Yourself)
How do we survive the seasons when our business demands more than we feel capable of giving? In this episode, we discuss what it means to operate at 150% capacity and why some seasons require extraordinary effort. We explore the difference between temporary sacrifice and permanent overload, along with the systems that help us endure difficult periods without destroying ourselves. We share practical strategies for protecting sleep, simplifying decisions, preserving non-negotiables, and reducing decision fatigue. Most importantly, we talk about planning your recovery before the sprint begins so you can return to a healthy pace when the season ends.
703: Cat Sitting Roundtable: A Maturing Industry
What if cat sitting isn’t a side-service anymore, but one of the fastest-maturing lanes in professional pet care? Collin sits down with Beth Pasek (Finicky Cat), Shannon Hendon (Ocala Pet Sitting), and Grace Taylor (Furever Friends Cat Sitting) to unpack why cat-only services are growing, what “maturing” looks like in client expectations, and how education around stress, behavior, and enrichment is reshaping demand. They discuss how veterinary-adjacent care shows up in real homes (especially with medical cases) and why language, scope, and standards matter as specialization increases. The group also tackles pricing, staffing, team structures, and the realities of cash flow when revenue is seasonal and peaky. The takeaway: cat sitting is not a fad, it’s segmenting, professionalizing, and creating new opportunities for operators who build standards and stick to them.
702: Stop Typing the Same Thing Twice
How do you communicate clearly when you are tired, frustrated, or emotionally depleted? In this episode, we talk about why templates and saved scripts are not robotic shortcuts, but tools that help us protect our voice, our policies, and our peace. We share how repeated questions about cancelations, pricing, onboarding, hiring, birthdays, reviews, and training can drain a business owner when every response has to be written from scratch. We also explain why consistent communication is a brand issue, a team culture issue, and a sustainability issue. By creating templates ahead of time, we can reduce decision fatigue while still showing up with warmth, professionalism, and good judgment.
701: Leaving False Happiness Behind with Shaheen Riaz
What happens when you realize your “stable” career isn’t actually making you happy? Shaheen Riaz spent 16 years in demanding administrative roles before finally choosing to follow her heart into professional dog care. In this episode, she shares the leap of faith that led her to launch Aunty Shan Dog Care in 2023, the mindset shifts that helped her go full-time, and how her background as a PA transformed her approach to client care. We discuss why clarity, communication, and compassion are at the heart of every great pet-sitting business — and how Shaheen’s story proves it’s never too late to start again.
700: How Fast Can You Reset After a Business Hit?
What do you do when one hard moment in your business is immediately followed by another? In this episode, we talk about the emotional whiplash of client terminations, employee resignations, complaints, and unexpected problems that stack before we have time to recover. We explore why the real cost often isn’t the trigger itself, but the reactive decisions we make while still charged. We walk through a simple framework: acknowledge what happened, strategize the next operational step, and refuse to absorb the event into your identity. For pet care business owners, reset speed is a trainable skill that helps us lead with clarity instead of panic.
699: The Power of Saying Yes to the Right Clients with Maria Estes
What does it look like to build an entire pet care business around cats? Maria Estes, founder of All About Cats Pet Sitting in Tallahassee, Florida, shares how a side gig started for income and joy grew into a thriving cat-specific business with over 900 clients. She explains why specialization matters, how feline behavior and medical needs have shaped her services, and why trust and communication are central to client peace of mind. Maria also talks about learning to let go, building a team, and finding the right people through rescue work, clients, and community relationships. Her story is a reminder that going deep into one niche can create stronger care, clearer boundaries, and a more meaningful business.
698: Why Employee Retention Starts With Attention
How do you keep employees happy when pet care is already a low-margin business? In this episode, we talk about why appreciation does not have to mean expensive gifts, bonuses, or branded swag. We walk through different types of employees, including practical, recognition-driven, growth-oriented, experience-valued, and stability-seeking team members. We also discuss why clear expectations, consistent communication, reliable scheduling, and field support are often more meaningful than anything you can buy. Ultimately, we remind business owners that appreciation is not about spending more, but paying attention better.
697: From Isolation to Industry with the Florida Pet Services Association
What happens when pet sitters come together to shape the future of their industry? In this episode, Collin talks with Savanna Westwood and Charan Favazza from the Florida Pet Services Association about professionalism, education, and advocacy in pet care. They discuss why small business owners must think beyond daily tasks and understand legal, operational, and industry-wide responsibilities. The conversation highlights the power of community in overcoming isolation and raising standards. They also share insights into their upcoming summit and how it equips pet care professionals with real, actionable tools.
696: You (probably) need more sleep…
What if the problem in your business is not your systems, your discipline, or your schedule—but your sleep? In this episode, we talk about how chronic sleep deprivation impacts decision-making, client communication, employee patience, service quality, and long-term sustainability. We explore why pet sitters and dog walkers are especially vulnerable to fragmented schedules, mental overload, and caffeine reliance. We also share practical ways to improve sleep quality, including consistent routines, better sleep environments, caffeine cutoffs, and hiring for early or late time blocks. Most importantly, we want to remind you that protecting sleep is not selfish—it is part of running a healthier, sharper, more sustainable business.
695: Building a Cat-Only Business That Scales with Grace Taylor
What happens when you stop trying to serve everyone and build a business specifically for cats? In this episode, we talk with Grace Taylor of Furever Friends Cat Sitting about what it really looks like to niche—intentionally and unapologetically. Grace shares how defining success for both clients and sitters transformed her onboarding, pricing, and team culture. We dig into medical cat care, client education, and why more time—not less—is often the answer for cats. This conversation is packed with practical insight for anyone wondering whether specialization limits growth or unlocks it.
694: What to Do When Networking Gets You Nowhere
What do we do when our local pet care community won’t support us? We explore the reality that not every market is collaborative, even when we’ve done all the “right” networking steps. We unpack why other professionals may be closed off, from fear and past experiences to scarcity mindsets. We walk through what not to do when faced with rejection or silence. Finally, we outline practical ways to grow your business anyway—by shifting focus, expanding connections, and doubling down on client experience.
693: Building a Remote Culture that Works with Don Harkey
How do you build a strong team when your employees rarely, if ever, see one another? In this episode of Pet Sitter Confessional, Collin talks with Don Harkey of People Centric about what it takes to create healthy remote culture in pet care businesses. Don explains how leadership, communication, autonomy, and feedback all work together to help employees feel connected and set up for success. They discuss practical ways to build community across distributed teams, improve onboarding, and create better systems for performance and accountability. This conversation is a helpful reminder that strong culture does not happen by accident, but it can be built deliberately and fruitfully.
692: What’s Your Profit Per Service?
What if the services filling your schedule are the very ones holding your business back? In this episode, we talk about why pet care business owners need to understand profit per service instead of only looking at total revenue or yearly profit. We walk through the difference between gross profit and net profit, and we explain how labor, mileage, admin time, and scheduling inefficiencies all affect what we actually keep. We also discuss how certain services, routes, and add-ons can either strengthen or weaken the business depending on how they are structured. Most importantly, we encourage pet sitters and dog walkers to think like owners and operators so we can build businesses that are sustainable, efficient, and profitable.
691: Business Grief, Identity, and the Courage to Move On with Corinne Moore
What happens when you finally build the business you dreamed of—and it still doesn’t make you happy? In this episode, Corinne Moore shares the emotional and practical reality of deciding to close a pet care company after years of building systems, leaders, and stability. We talk about the “grief” of letting go, the guilt many owners carry for clients and staff, and how maternity leave created space to see the truth clearly. Corinne explains how tracking patterns (not just bad days) helped her separate a rough patch from a real endpoint. The conversation closes with encouragement: you can finish well, take care of people, and still choose what’s best for your life.
690: How Do I Get My Clients to Trust My New Employee?
How do we help clients trust our employees when they have only ever trusted us? In this episode, we talk through the real challenges of moving from a solo business to a team-based model and why this transition can feel so personal for both pet sitters and clients. We break down several common employee structures, from fully team-based to primary-and-backup models, and explain how each one shapes client expectations. We also discuss what it takes to set employees up for success through hiring, onboarding, skills training, oversight, and clear communication. Most of all, we share how we can frame team growth not as a downgrade, but as an upgrade in reliability, consistency, and long-term care.
689: Being Money Aware with Jamie Trull
What if the biggest thing your numbers could give you isn’t stress—it’s options? In this episode, Collin sits down with CPA and financial literacy coach Jamie Trull to unpack why so many pet care business owners feel overwhelmed by money. Jamie explains the difference between “compliance” (taxes/bookkeeping) and using financial data to run a smarter, more resilient business. They dig into common blind spots like ignoring labor costs (even when you’re solo), running too lean, and missing opportunities hidden in your service-level margins. The conversation ends with practical mindset shifts around pricing, differentiation, proactive CEO habits, and building a business that can scale—and potentially sell.