517: Why Flexibility is Key with Korye Bradshaw
How do you successfully balance a growing pet care business with the demands of motherhood? In this episode, Korye Bradshaw, owner of Murphy and Me Pet Sitting, shares her journey of evolving her services to meet the needs of her clients while maintaining a strong focus on her family. She discusses the importance of vetting and selecting the right dogs for her group outings, ensuring safety and harmony. Korye also emphasizes the value of consistency and routine in creating a stress-free environment for both pets and pet sitters. Listen in to learn how Korye has adapted her business over 20 years, embracing change and staying true to her core values.
512: The State of Job Sharing
Have you seen an increase in requests to job share? In this episode, we delve into the increasingly common practice of job sharing, where multiple caregivers collaborate on a pet's care. We discuss the reasons behind this trend, such as more pet sitters entering the market and clients seeking cost-effective solutions. We also highlight the challenges, including communication issues and varying standards of care, emphasizing the importance of clear documentation and agreements. Finally, we cover practical advice, stressing the need to know when to trust your gut and when to decline job sharing requests.
503: The Subtle Art of Dog Behavior with Fanna Easter
Are you struggling to understand a dog's anxious or reactive behavior? Fanna Easter, owner of Positive Pooch Behavior, dives into the nuances of canine anxiety, distinguishing between general anxiousness and separation anxiety. Fanna emphasized the importance of addressing the root causes rather than just managing symptoms, highlighting the role of pet sitters in observing and responsibly handling these behaviors. She also discussed the critical nature of professional collaboration between pet sitters and behavior consultants to ensure the best outcomes for pets. This insightful conversation provides essential strategies and knowledge for pet care professionals aiming to improve their understanding and management of complex canine behaviors.
483: Being More Than a Pet Sitter with Sarah Schloerb
How can you make your business more than pet care? Sarah Schloerb, owner of Sit Stay NJ, discusses the importance of professionalism and how she leverages her experience in the veterinary field to offer specialized services. She emphasizes the significance of building a robust network with local pet care professionals to enhance service offerings and prepare for possible industry legislative changes. Sarah's also shares her efforts in community education through pet first aid and CPR classes, and her role in founding a league of pet care professionals aimed at advocacy and education. Sarah's passion for providing tailored and compassionate care to pets shines in all she does, making it clear that her work is both a personal calling and a professional endeavor.
481: Evolving with Heart with Reilly Kahat
What does it take to transform challenges into a thriving business? Reilly Kahat, owner and founder of Pet Fit, shares his transition from a dog walker to the owner of a flourishing pet care service. Following an unforeseen business closure that left him questioning his next steps, Reilly leverages his deep affection for animals to build a community rooted business from the ground up. He explores the importance of adaptive branding, the move towards a membership-based model for consistent service, and the cultivation of a supportive team dynamic. Reflecting on the hurdles faced, including navigating through the COVID-19 pandemic, Reilly illustrates how setbacks were not just obstacles but opportunities for growth and deeper community engagement.
479: Empowering Pets and People with Mary Reid
What does it take to navigate the path from personal adversity to entrepreneurial success? Mary Reid, owner of North Dallas Pet Care, dives into her journey from being a homeschooling mother to spearheading a thriving pet care business. Following a significant health scare that altered her mobility, Mary reveals how she leveraged her passion for pets into a successful enterprise. She reflects on the critical role of work-life balance, the strategic shift from working solo to managing a team, and the integration of technology to enhance her business.
467: Saying Yes for Success, and No for Sanity with Liz Raitman
What are you saying ‘No’ to? For many, saying ‘No’ is almost unthinkable; we have to service the client, right? Liz Raitman, owner of Dogs Next Best Friend, joins the show to share how a love of hiking and running turned into a full-time dog walking company. By learning to say ‘No’ more, Liz talks about how she’s learned from past mistakes to run a company that fits her better. Liz also gives her perspective on why we should hold customer appreciation in such high regard.
466: The Myth of Multitasking
Do you consider yourself a multitasker? Contrary to popular belief, multitasking does not make us more productive. In fact, what we are capable of doing is not even considered true multitasking. Task switching, as it is known, is the process where our brain switches from one thing to another in rapid succession. While it may feel like we are getting more done, there are several drawbacks to this method of working. We walk through common misconceptions and the modern research on what multitasking actually does to us. We give several tactics you can use to break the habit of attempting to multitask to keep you productive and focused on the things that really matter.
458: Price or Features: What's Your Selling Point?
What does it mean to sell on price vs selling on features? When we go to market our business, do we understand what our messaging is communicating? When we sell at our price, we’re trying to differentiate ourselves by how much we charge. Selling on our features is when we can lean into experiences, expertise, and our high quality. There is a time for each as we work to hone our messaging for our target audience and our stage of business. On this podcast episode, we break down how to implement each strategy in your business, and what to watch out for.
457: The Art of Compassionate Leadership with Ruby Ballesteros
What does leadership mean to you? 💪 Ruby Ballesteros, owner of RubyReds Pet Care, discusses her transition from a corporate background to pet sitting. Ruby emphasizes professionalism and leadership, and stresses the importance of viewing and presenting yourself as a business owner first, rather than just being a pet lover. She highlights her military background as influential in shaping her values and practices. Ruby also speaks about the art of building strong, trust-based relationships with clients, going beyond mere services, to ensure their complete peace of mind.
441: Focusing on the Big Picture with Tori Levitt
Where is your focus on your business? Tori Levitt, owner of Doolittle's Dog House, discusses the importance of setting and communicating clear policies to clients, and how to balance expanding services while maintaining control of your business. Tori emphasizes the necessity of personal self-care and setting boundaries to prevent burnout in this demanding industry. She also highlights the value of continuous education and building strong referral networks with other professionals like veterinarians and groomers. This episode is a blend of practical business advice and personal growth insights.
434: Affordable vs Cheap Services in a Slowing Economy
How do spending habits change in a slowing economy? How should we respond? We break down possible options for making your business and services more valuable to your clients. It’s not about being cheap, it’s about finding an affordable way of serving our clients. There are pros and cons to consider when offering a more affordable option in your service line-up. Everything from a possible wider market appeal, to administrative overhead, you must have a clearer picture of whether introducing a more affordable service aligns with your business goals, the needs of your target market, and your operational capacities.
429: Being a Problem Solver with Kevin Johnson
What problems are you solving for your clients? Kevin Johnson, owner of Planet Paws Pet Care, views his entire role as being the problem solver for his clients. Kevin transitioned from being a defense attorney to running a successful pet sitting business. He emphasizes the importance of communication skills in building trust with clients and identifying their pain points. He believes in being a problem solver and guiding clients to the right services, even if it means referring them elsewhere. Kevin also highlights the value of networking, joining the chamber of commerce, and filling gaps in the market. He and his wife work together in the business, with her focusing on marketing and business operations. Kevin participates in events to raise awareness of his business and engage with the community.
427: Finding Flexibility and Freedom with Shade Long
How much is your time worth to you? As busy business owners, we often get caught up in the grind and hustle of our day-to-day operations. Ultimately, we have to step back and ask what truly matters in our lives. Shade Long, owner of Complete Pet Care, joins the show to share the learning curve she's experienced over the last two years. From managing massive business growth amidst overwhelm, to refining her onboarding process, she's finding ways to strike a better balance. Shade explains why it's not all about bursting at the seams and emphasizes that you can run the business you want while also having a life outside of it.
402: Planning the Perfect Visit
How do you plan your visits? While not every visit is the most complicated, every detail still matters. To ensure you don’t miss a thing, and that the client’s expectations are met, preparation is key! We break down the 5 big buckets of information you need from each client. We then walk through the process of turning that information into a well organized (and time budgeted) visit!
399: Running a Multi-Dimensional Business with Susan Morin
What does it mean to run a multi-dimensional business? Not only do you offer a range of services, but you also have a lot going on every day. Susan Morin, owner of Susan’s Pampered Pet Care, shares how she’s piloted a growing business. She discusses how she highlights the strengths of her business to attract her target clients and walks through the balance of running a business to meet her client’s needs, while also enjoying the day to day operations.
366: Best Pet Sitting and Dog Walking Tips from Listeners
What’s your best pet sitting or dog walking tip? We asked, and you answered! Everything from how to deal with nervous cats, to when should you get a poop bag ready, you sent in your best tips. On today’s episode, we share the results and share some tips of our own. Thank you to all who submitted feedback!
357: Empowering Empathy with Stephanie Castro
What does it mean to be empathetic in our business? Showing empathy allows you to connect with nervous clients. It also helps both clients and staff feel like they are understood and are not alone. Stephanie Castro, owner of Stay Home Pet Sitting, joins the show to share why the words we use help clients see the value in our business. She also explains how she’s growing her company culture, and what it means to make hard decisions.
356: Using A.I. in Your Business
Are you using A.I. in your business? Artificial Intelligence is a growing area of research and development. A.I. can seem overwhelming, but holds many promising tools to give clients more peace of mind. We break down what A.I. is and how it can help your business. We give examples of existing programs and also how we’re currently implementing it in our own business.
354: What’s in a Name?
Does it matter what you call your services? The language we use in our businesses is a very powerful tool in both attracting the right clients and repelling the wrong ones. As a business owner, we need to use clear language in everything we do, including what we name our services. We break down some areas of possible confusion, and then suggest ways to overcome those to connect with your clients.