579: From Legacy to Leadership with Lauren Dunkle
How do you build a thriving business while staying true to its legacy? Lauren Dunkle, owner of The Pet Lady, shares how she transformed her aunt’s long-standing pet care business into her own while honoring its foundation. She opens up about the struggles of hiring and staff turnover, the transition from independent contractors to employees, and the power of clearly defined roles and SOPs. Lauren also discusses the emotional challenges of business ownership, from self-doubt to burnout, and how she reignited her passion by embracing new learning opportunities. Her story is a powerful example of how growth, structure, and personal fulfillment can coexist in a pet care business.
051- Rebranding with Amber
What is rebranding and when should you consider doing it? On this episode, Amber from Atta Boy! Animal Care joins us to share her experience and reasoning for rebranding. She clues us into what we need to consider, and some simple steps we can follow to make the processes a lot smoother.