678: Making Professional Pet Sitters Week More Than a Hashtag
What does it actually mean to be a professional pet sitter in 2026? In this episode, we explore the history of Professional Pet Sitters Week, established by Pet Sitters International in 1995, and why its message is more relevant than ever. We unpack how the industry has matured from informal neighborly help into structured, insured, system-driven businesses built on trust and accountability. We also walk through practical ways to leverage this week to educate clients, elevate expectations, and strengthen your brand. Most importantly, we challenge you to communicate your professionalism clearly and confidently.
677: Setting Strong Foundations and High Standards with Malaysia Speaks
What does it take to grow a six-figure pet sitting business while raising two young kids? Malaysia Speaks, owner of Paw Time Favorite Pet Sitting in San Antonio, shares her journey from working in the veterinary field to building a family-run business rooted in professionalism and heart. She and her husband intentionally structured their business from day one with strong policies, team support, and faith at the center. Malaysia discusses hiring early, trusting her team, maintaining client relationships, and ensuring quality care for every pet. Her story is one of perseverance, balance, and doing business the right way — for her family, her employees, and her clients.
676: How Market Segmentation Helps You Stop Competing with Everyone
Is the gig economy really destroying professional pet care businesses, or are we misunderstanding the market entirely? We share how the pet care industry hasn’t collapsed into a single low-price marketplace, but instead has segmented into distinct tiers. We explore the four layers of pet care—from exchange-based arrangements to structured professional teams—and what motivates clients in each one. It’s critical to understand why competing across tiers leads to pricing conflicts, operational strain, and unclear messaging. Most importantly, we look at how clarity about your position in the market allows you to serve your clients exceptionally well instead of defensively reacting to everyone else.
675: Building a Community-Driven Dog Walking Business with Jessica Sarcia
How do you rebuild a pet care business from scratch and create something stronger than before? In this episode, Jessica Sarcia of Annie’s Woof Pack shares how she went from navigating personal upheaval and COVID losses to building a thriving, community-based dog walking company. She talks about leaning into structure, clarity, and neighborhood relationships to grow her group walks and streamline her operations. Jessica also opens up about the emotional side of pet care and the deep bonds she forms with clients and their pets. Her story is a reminder that confidence, connection, and courage can transform your business.
674: Gaining Margin In Your business
Are you building a successful pet care business — but feeling more stretched than ever? In this episode, we unpack what margin really means beyond profit and why losing it often happens after growth, not before. We explore financial, time, mental, operational, and strategic margin — and how each one impacts sustainability. We discuss how small exceptions, over-customization, and decision fatigue quietly erode your capacity. Most importantly, we share practical steps to intentionally rebuild margin so your business can absorb reality without breaking.
673: The Unspoken Grief of Pet Sitters with Joni Sullivan
What do you do when the pets you care for pass away? In this deeply compassionate episode, Collin talks with Pet Loss Bereavement Specialist, Joni Sullivan, about the unique challenges pet professionals face when grieving. They discuss why it can be harder to process loss as a sitter or walker, how to support clients while protecting your own mental health, and what healthy grieving can look like. Joni shares the four stages of healing, creative rituals of remembrance, and how community helps prevent compassion fatigue. Together, they remind us that it’s okay to cry—and that reaching out for help is one of the bravest things we can do.
672: Avoiding Pet Sitter Burnout
Have you ever wondered why burnout often hits right after you’ve “made it” and proven you’re reliable? In this episode, we unpack what burnout is (and isn’t), and why it’s less about long hours and more about chronic overload, emotional labor, and a lack of control. We talk through common burnout triggers in pet sitting—unsafe pets, last-minute requests, unwanted services, always-on expectations, and team-related decision fatigue. We outline warning signs like dreading notifications, resenting great clients, cutting corners, and fantasizing about quitting without a plan. Finally, we share what actually helps: decision filters, simplified services and fewer exceptions, protected recovery time, letting go of perfectionism, reclaiming agency, and practicing gratitude as a stabilizing habit.
671: The Power of Calm: Staying Grounded in Pet Care and Life with Jenn Wegener
What does it take to turn a part-time passion into a full-time pet-sitting business? In this episode, former veterinary technician and owner of Dreaming Tree Pet Services, Jenn Wegener, shares how her medical background gives her an edge in pet care and client trust. She opens up about the fear of leaving a steady job for the uncertainty of entrepreneurship, and how she balances structure, family, and growth. Collin and Jenn discuss the importance of networking, setting intentional goals, and knowing when to say no. Above all, Jenn reminds listeners that caring for yourself is part of caring well for others.
670: Be Relentless, Not Reckless
What would change if we stopped calling avoidance “kindness” and started treating boundaries as care? In this episode, we unpack what being relentless actually means in pet care—and why it’s different from being reckless. We talk about how indecision creates inconsistency, and how inconsistency can put pets, clients, and our teams at risk. We walk through what relentless businesses do: decide deliberately, hold standards even when it costs short-term comfort, and protect time with real boundaries. We end with concrete action steps to stop tolerating what’s eroding our business and to choose one decision we’ll make on purpose this quarter.
669: Keeping Quality Consistent When You Grow a Team with Mikayla and Aaron Anders
What does it look like to grow a pet sitting business without losing safety, consistency, or your sanity? Mikayla and Aaron Anders share how Adventures in Pet Sitting evolved from offering “everything” into a focused set of services built around what they love and what their community truly needs. We talk about building a team with a rigorous hiring and onboarding process, including certifications that prepare staff for real emergencies. They explain how boundaries, policies, and case-by-case flexibility protect both the business and client relationships over the long haul. The conversation closes with how networking in a rural market drives referrals and expands awareness—especially for specialty care like farm animals.
668: Are You Growing… or Just Getting Louder Problems?
What happens if our business keeps growing exactly the way it is right now—and that thought makes our stomach drop? In this episode, we unpack what “sustainable growth” actually means and why growth isn’t neutral—it adds complexity, risk, and load. We talk about pacing hiring before we’re in trouble, setting a target utilization (not 100%), and building real operational resiliency. We walk through how to know when it’s time to hand things off using practical financial and bandwidth-based triggers. And we cover the levers we can use to control growth—pricing, service mix, boundaries, onboarding windows, and intentional friction—so growth stays repeatable instead of reactive.
667: Safety Systems That Prevent Pet Sitting “Oh No’s” with Scott Black
What does it mean to truly care in your business when you’re busy, scaling, and running on fumes? In this conversation, we talk with Scott Black about how complacency shows up quietly—skipping the notes, assuming nothing changed, letting small red flags slide—and how that leads to “oh no” moments. We dig into why consistency isn’t boring, it’s protective: for pets, for clients, and for your team. Scott shares practical ways to raise the bar through screening, documentation, and clearer boundaries around what you will and won’t do. The goal is simple: stay professional, stay prepared, and keep your head in the game.
666: Busy but Broke? The Metrics That Reveal Your Business’s Real Health
In this episode, we break down the difference between being busy and being stable, profitable, and resilient. We walk through five measurable health indicators that reveal whether your business can actually support you long-term. From market fit and client retention to utilization, unit economics, and cash flow, we explain what to measure and why it matters. Whether you’re solo or have a team, these indicators apply across the board. Our goal is to help you diagnose problems clearly and build a business that supports your life instead of consuming it.
665: How to Work With (Not Against) Cats with Laura Cassiday
What makes cats do what they do—and how can pet sitters respond? In this episode, Collin talks with certified cat behavior consultant Laura Cassiday of Positive Vibes Cat Behavior and Training about decoding feline body language, aggression, and litter box issues. Laura shares her process for understanding the “why” behind cat behavior and offers practical steps for sitters in fearful or aggressive cat situations. Together, they discuss the importance of setting client expectations, documenting visits, and advocating for enrichment. You’ll walk away with actionable insight to keep both you and your feline clients safe, happy, and understood.
664: Developing a CEO Mindset
Are you building a business—or just staying busy? In this episode, we explore what it means to shift from being the technician to becoming the CEO of your pet care company. We break down the mental and operational changes needed to move from chaos to structure, burnout to sustainability, and survival to growth. We share practical steps, real-life examples, and honest truths about what it takes to lead well. If you’re ready to design a business that runs without breaking you, this is for you.
663: Leading Through the Next Level In Your Business with Marie and Justin Plummer
What happens when your business grows faster than your systems—and regulations force you to rebuild everything? In this conversation, Marie and Justin Plummer of Winston-Salem Dogcare share how North Carolina’s Animal Welfare rules pushed them from “in-home” into a fully regulated, facility-based setup and what that required financially and operationally. We talk about the mindset shift from feeling like problems are “happening to you” to showing up as a prepared problem solver. They unpack how staff surveys revealed unseen disconnects, and how professional development became a retention tool once the team began treating pet care as a long-term career. Finally, we dig into preserving client connection at scale—using boundaries, a flexible “gray area,” and a reminder that your software is just a tool, not the heart of your business.
662: The 3 Resets Every Growing Pet Care Business Faces
What happens when the skills that built your pet care business are no longer the ones it needs to grow? In this episode, we respond to a thoughtful listener question about the uncomfortable transition from doing the work to running a company. We unpack why growth often feels harder instead of easier, even when things are “going well.” We walk through three major mindset resets that every owner eventually faces as responsibilities shift. This conversation is about sustainability, leadership, and learning how to care at scale.
661: Why “Good Enough” Pet Care Isn’t Enough Anymore with Niki Tudge
What does “professional” pet care actually mean—and why does it matter so much right now? Collin sits down with Niki Tudge, founder of the Pet Professional Guild, to talk about the gap between what pet owners assume they’re buying and what many providers actually deliver. Niki shares the eye-opening real-life process she used to hire a pet sitter for her own dogs—and why it convinced her the industry needs higher minimum standards. Together, they discuss practical ways to educate clients, set non-negotiables, and document care like it truly matters. The conversation ends with a challenge: raise your standards, raise your confidence, and build a business that protects pets, clients, and your team.
660: Starting 2026 on the Right Foot
What if 2026 isn’t about doing more—but about doing what actually lasts? In this episode, we talk about why the end-of-year holiday rush can push pet sitters and dog walkers straight into toxic productivity. We walk through how to name what didn’t work in 2025 (without shame), especially where policies, boundaries, and overcommitment quietly drifted. Then we shift to what did work—life-giving habits, decisions that reduced stress, and systems that keep you steady even when you’re tired. Our goal is simple: a grounded, repeatable, sustainable 2026 built on consistency, not intensity.
659: Giving Back Through Your Business with Cheyenne Williams
How can you use your pet care business to make a bigger impact? Cheyenne Williams returns to share how community involvement has transformed her life and her business. From leading suicide prevention walks to supporting foster care initiatives, Cheyenne explains how giving back is not just about writing checks—it’s about connection, purpose, and passion. She shares the challenges of balancing business demands with emotional nonprofit work, and how boundaries and clarity of purpose keep her grounded. This conversation is a powerful reminder that we were whole people before our businesses, and we’ll be whole people long after.