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471: Supporting Our Clients Through Anticipatory Grief with Erica Messer

471: Supporting Our Clients Through Anticipatory Grief with Erica Messer

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What is anticipatory grief and how can we help our client through it? In the complex landscape of pet care, we face the delicate issue of anticipatory grief among pet owners—a pre-loss mourning filled with anxiety and sorrow. Erica Messer, founder of Wolfie’s Wish, discusses the critical need for pet care providers to offer support and practical resources to our clients. She advocates for early conversations about end-of-life decisions, emphasizing the importance of self-care for both owners and ourselves. She reminds us that in addressing anticipatory grief, our actions resonate more profoundly than words, fostering a supportive community for both pets and their owners.

330: You Need A Not-To-Do List

330: You Need A Not-To-Do List

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What is a not-to-do list, and why do you need one? As small business owners, we have a lot on our plate and things that demand our attention. Being pulled in too many directions means we lose focus on the important things. Building a not-to-do list, we remove obligations from our days and are better able to refine what our actual duties are, while also breaking bad habits that waste time and money.

198: Should you scale up or down?

198: Should you scale up or down?

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As in life, businesses have ebbs and flows. The pandemic showed us what we liked and what we didn’t like about being in the pet care industry. To take advantage of those, we have to be introspective and ask ourselves if scaling up or down is right for us. Each of us will have our own reasons, and only you know which is right for you and your goals. We discuss the difference between scaling up or scaling down, when it’s right for you, and ways to implement it in your business. Then, Natasha O’Banion answers, “What is leadership?”