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Do you run team meetings? Meetings are usually one of the last things we want to do, and may even feel overwhelmed by putting one together. We walk through points to consider when planning the frequency and length of meetings. Plus, we share our 15-minute meeting format and how to prepare well!
Are you embracing technology or are you frustrated by the rapid changes in the industry and pet care? Whether we like it or not, more and more clients are brining high tech devices into their homes to care for their pets. From smart feeders, to more advanced litter robots, our roll as pet care providers is becoming a lot of tech support. Beth Pasek, owner of Finicky Cat Sitting and Behavior, joins the show to share how to make technology part of your business, and how we still provide immense value to clients, regardless of the devices they bring in. She shares how to use technology to deepen the relationships we have with our clients and to provide even higher quality care to their pets.
What is a CRM and how can it help your business? As the marketer of your business, you’re in charge of finding ways of getting your business in front of more people and connecting them to the right services. A CRM (Customer Relationship Management) allows you to supercharge how you interact with your existing and potential client. Dom Hodgson, The Pet Biz Wiz, joins the show to break down how to make the most of a CRM and find the hidden money in your business. Dom explains what a quality CRM can actually do, how to communicate with your clients, and help you understand your clients better.
What does it mean to run a ‘local’ business and how do we foster a love for it? As business owners and entrepreneurs, we have to seek out things that inspire us; whether they’re another business owner or something else. Laura Breakstone was inspired by a small pet supply store that gave her the idea for her business. She shares how she’s maintained the local feel of her company, even as she’s grown. Laura has used a very specific marketing tool to great success, and gives her insights into why it’s so effective. She also walks us through her most popular services, and how she finds what to offer her clients.
On this episode, we discuss all the things you need to think about BEFORE you decide to quit your day job, and why having your end goal in mind is crucial. We share our story on why this was the best option for us, and discuss the practical implications of focusing primarily on your pet business. Then, business coach Natasha O’Banion answers, “How do I fire a client?”
After only providing nail trims to meet the needs of her community, Gricel Arroyo has experienced rapid growth and is about to make the leap to full-time. As such, she’s caught between knowing she wants to grow and expand, but also trying to run the business she has. Gricel balances the growth and social media by keeping it in perspective and working towards her goals. She shares with us what her growth has been like, and how she stays transparent with her clients about her business.
in this episode, we break down the 4 stages in our hiring process and why we think they are critical. We also explain how to remain impartial throughout the process and the importance of knowing exactly what you’re looking for before you start.. You should have a plan and know what is a good vs bad answer to your questions. Then, Natasha O’Banion answers, “How can I celebrate holidays and still run my business?”
Do you ever feel guilty that you should be doing more in your marketing? 📢With as many hats as we wear as business owners, it's common to start feeling like you're not doing enough. In this episode, Jane Harrell, from Working with Dog and Cause Digital Marketing, shared ways we can market efficiently, use time effectively, and learn to forgive ourselves when we don't get everything done.
After years in hospitality and running a high end wedding service company, Kimberly Richmond knew it was time to follow her passion and dive into pet care. Starting Posh Pets in the middle of a global pandemic wasn’t easy, but the fundamentals of meetings others needs didn’t change. Kimberly shares how she brings high end service to her company. She discusses how to be great at public relations, how to be a cheerleader for ourselves, and what it means to be a boutique pet service company.
After 15 years in business, Christina Walker shares her transition from corporate America to full-time pet sitter. She gives us some great advice for practical ways to set boundaries in our business and personal life. Christina talks about what it means for her to be consistent and her biggest lessons since starting Top Dog Pet Sitter.
Jane Harrell, President of ‘cause Digital Marketing, joins the show to break down the marketing world in the pet care industry. Jane shares her passion to see people make money while changing the world, and the impact that both Covid-19 and the global discussion around racial justice have had on the pet care industry.
On today’s episode, Darcey Kearney, owner of Up Dog LA, joins us to share how her business has been impacted by the stay-at-home orders in California. From how her business was prepared, to how she’s managed her team and clients through the chaos, she talks openly and candidly. She stresses the importance of having a diverse business and a reserve and savings in place.
Dan, owner of Dan’s Dog Walking and Pet Sitting, joins us this week to talk about how he got started, when he hired his first employee, and what makes a good culture in business. Dan shares how he struggled in hiring and what he looks for in potential employees. He also discusses how he strives to set his business and employees apart from others.
