All tagged understand

459: Try, Fail, and Adjust with Marie and Justin Plummer

Marie and Justin Plummer, the entrepreneurial duo behind Winston Salem Dog Care, share their journey from a small start-up to a thriving business with 17 employees. Their discussion delves into the nuances of hiring staff with a focus on professionalism in the pet care industry, while also maintaining a deeply personal touch. They highlight the importance of iteration in refining their hiring and onboarding processes and the role of technology in facilitating growth. The Plummers' story is a testament to the power of creativity, flexibility, and continuous learning in building a business that not only succeeds but also brings joy and satisfaction to its owners and clients alike.

426: Managing the Pet Business Triangle: Time - People - Money

Do you consider yourself a project manager? Running a pet sitting and dog walking company, we face many unique challenges and have to be able to adapt quickly, while keeping everything organized and structured. We take the traditional project management triangle and adapt it to the pet services industry, with the primary focus being on people. Obviously pet care is a number one priority in our businesses, but the people aspect cannot be minimized and should be accounted for when taking on any visit, walk, or extended care.

419: Selling the Gap with Rachelle Steele

How do you sell your services to potential clients? While many of us believe that our service quality speaks for itself, many clients will have additional questions or needs that we must address. With 30 years of high-end retail experience, Rachelle Steele, owner of Loving Arms Pet Services, shares insights into guiding clients through the purchasing process. Rachelle explains how to ask good questions to better understand how you can serve your client and how using the Platinum Rule can help you meet your clients' needs.

387: Good Will is Good PR with Remy Bibaud

What does having good PR mean to you? Many times we use customer relations and public relations interchangeably, but this is limiting our ability to have a wider impact in our community. Remy Bibaud, co-owner of Pet Perennials, joins the show to share how to foster public relations and use it to your advantage. Remy walks through the major points of cultivating high quality experiences with your business, and the role you play in guiding that. She also shares how she stays ahead of understanding her client’s needs.

375: Fail, Learn, Improve, & Grow with Wayne Hartley Jr.

How do you know when it’s time to walk away from a dream? As a business owner and entrepreneur, we are driven by our passions to our goals we set for ourselves. However, sometimes we have to quit and start over. Pivoting (quit by a different name) means course correcting due to either external, or internal factors. Wayne Hartley Jr., owner and founder of Happy Hearts Pet Care ATL, joins the show to share how he quit his dream of mobile grooming to start a brick and mortar business. Wayne sacrificed a lot to make it happen, but it was all because he recognized he needed the change to better connect with his mission. He gives advice on how to keep moving forward, even when you’re exhausted, and how to innovate well in your business.

373: Embracing Change and Growth with Gricel Arroyo

How do you handle transformation and change? Gricel Arroyo, owner of Arroyo Pets, shares her journey of transforming her business over the past year. Starting with a focus on nail trims, she gradually expanded her services, with grooming now accounting for half of her business. She emphasizes the importance of up-selling services as a solution for clients. She highlights the need of being open-minded and learning from one another's experiences within the team. Becoming an employer has been a learning experience for Gricel, as she considers herself more of a team leader and mentor than a boss. Her primary goal is to create a better workplace where people feel heard and can grow within the team. She also delves into how she has changed as a person, learning to cope when things don't go as planned and understanding that she cannot control everything.

364: Essential Characteristics of a Thriving Pet Business Owner

What mindsets and behaviors help a pet business owner thrive? Like high quality tools, the characteristics we exhibit should help us, instead of being a hindrance to our success. It starts with knowing yourself and the kind of business you want to run. Then, you can implement the best practices. We break down five essential attitudes of a thriving pet business owner and what it looks like to implement them.

356: Using A.I. in Your Business

Are you using A.I. in your business? Artificial Intelligence is a growing area of research and development. A.I. can seem overwhelming, but holds many promising tools to give clients more peace of mind. We break down what A.I. is and how it can help your business. We give examples of existing programs and also how we’re currently implementing it in our own business.

354: What’s in a Name?

Does it matter what you call your services? The language we use in our businesses is a very powerful tool in both attracting the right clients and repelling the wrong ones. As a business owner, we need to use clear language in everything we do, including what we name our services. We break down some areas of possible confusion, and then suggest ways to overcome those to connect with your clients.

299: The Key to Great Communication with Chrissy Neumyer Smith

Are you great at communicating with your clients? Chrissy Neumyer Smith, host of the Creating Great Grooming Dogs podcast, sheds light on what it takes to ask great questions of our clients. Chrissy explains the importance of using the right words and definitions for clear communication so we can give the right care. She also gives us the four questions we should ask everyone before we start services with them, and how it's ok to assume the dog may have issues that need to be addressed. Chrissy shares the relationship between behavior issues in dogs and burnout in the pet care industry, and what we can do about it!

268: Why You Need Thick Skin in Business

We had a client abruptly stop using our services recently. It hurt. In the pet care industry, we invest so much of ourselves, which means we’re more vulnerable. However, when we step back and assess a critique, we begin to not take things personally. On this episode we discuss ways to overcome being hurt by business transactions and why bring thick skinned in your business is important. Then, Natasha O’Banion answers, “How do I build my brand?”

261: F.I.R.E. with Jen Tserng

Jen Tserng joins the show again to discuss how to have an investing mindset and what it means to make saving money fun. From setting budgets to raising prices, taking a wholistic approach to our financial health is really what sets us up for success. Regardless of whether you want to retire in 10 years, or 30, it takes understanding your numbers and financial discipline to execute the plan.

257: Onboarding and Training Staff

It’s now time for you to bring your new hire into your company and help them feel like they belong. You need them to feel valued and part of your company, which takes time and intentionality on your part. Onboarding and training staff can feel daunting, but planning out the first six months to one year for them will help you make sure they’re on track and you don’t miss anything that will leave them hanging. Then, Natasha answers, “How do I become a better manager?”

180: Having What it Takes with JP Anunciacion

Buying a business can be a very daunting task. JP Anunciacion, owner of Dog Days & Cat Naps, bought a pet sitting company after a background in call centers, business process outsourcing, and moving to the U.S. from the Philippines in 2006. After climbing the corporate ladder, he needed a change, and found a love and passion for pet care. JP purchased the company from Becky Eberly (episode 122) and dove head first into learning the ropes. He shares what he learned in the process and how he worked really hard for a smooth transition with staff and clients. We also discuss the importance of customer service and what good leadership means to him.

129: Patience and Perseverance with Jay Pattiz

Jay Pattiz has been taking care of pets professionally for the last 23 years. From reading Patti Moran's groundbreaking book to today, Jay's passion for taking care of pets has been the core of his business. Jay shares his 7 P's for success and why knowing your own finances is key to making solid business decisions. He talks about getting involved in the community in more than just pet sitting, and how important fostering local relationships and connections is to your business surviving.

099- Marketing with Jane Harrell

Jane Harrell, President of ‘cause Digital Marketing, joins the show to break down the marketing world in the pet care industry. Jane shares her passion to see people make money while changing the world, and the impact that both Covid-19 and the global discussion around racial justice have had on the pet care industry.

097- Robin Bennett from The Dog Gurus

Robin Bennett, from the Dog Gurus, joins us to talk all about safety and day cares! Whether you’ve been operating a daycare for 10 years or haven’t eve started yet, Robin has something for you. From being careful about zoning in your area to screening dogs, Robin shares some great information that we can all learn from.