All tagged trust

430: Game Theory and Running a Pet Care Business

What can Game Theory tell us about running our business? We dive into game theory's relevance for pet care businesses, focusing on strategic decision-making. Using the Prisoner's Dilemma, we discuss the importance of trust and long-term relationships in a competitive landscape. We also offer strategies for pricing, quality of service, and client retention, emphasizing the goal of being the chosen service for repeat customers. We advocate for building a business that clients trust and return to, encapsulating the game theory principle: "The winner is the one who gets asked to play again." This episode will provide you with invaluable insights for fostering a sustainable and thriving business.

414: When You’re Paralyzed by Doubt

Have you ever experienced self doubt? It can come from many areas; lack of information, conflicting information, or internal conflicts of beliefs and values. As a business owner, we’re required to do hard things in our business, which means we’re likely to encounter doubt and insecurity more often. We break down the relationship between fear and doubt and how to keep moving forward. Doubt doesn’t have to mean the end of anything. It should act as a trigger to do something different or seek out help.

396: Considerations for Starting a Remote Service Area

What should you consider before expanding to a remote service area? After a few years of trial and error, we've broken down 10 things you should ask yourself before starting in a remote area. We cover everything from planning your logistics to following local licensing and legal requirements. We also share about the biggest struggles we've faced and where you can expect to grow the most as a business owner.

319: Sales Psychology of the Affluent Client

What does it mean to market to affluent clients? Sales psychology is all about knowing and understanding the needs of your clients, and providing appropriate solutions to them. Natasha O’Banion, business coach with Automated CEO, shares how to target affluent clients by having a well planned buying journey and being authentic. Natasha gives tips on identifying your ideal client, what their mentality is, and what it means that affluent clients buy with facts.

190: Un-Marketing Your Business

Where should we invest our time as business owners? Traditional thinking would say to make sure to carve out plenty of time for marketing your services. What if we focused on other things and put relationships first? What would that look like in our business? We break down what the idea of Un-Marketing is and ways to start changing our mindsets towards placing more importance on relationships than ads. From the technology we use, to how we post on social media, there are ways to respect our clients and build their trust without ever running a single ad. Natasha O’Banion answers, “How do I handle a negative review?”

135: Paws N Whiskers with Chenelle Conquest

Chenelle Conquest, owner of Paws N Whiskers, shares her journey into pet care and her struggle in hiring and bringing on team members. She talks about the process of growing to trust others in the care of clients and the freedom it has brought her. We discuss the particulars of caring for and working with horses and why it’s so important for her to be involved in local charities.

113- The Gig Conversation

An article was written recently about a survey of 100 pet owners who used Rover. The result? The owners thought the Rover sitter had all the same qualifications as an independent pet care provider. On the podcast, we discuss the implications of this and what we can do. Natasha O’Banion is BACK to answer the question, “What do I do if someone wants to sell me their business?