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What makes a personal website? Dive deep with Mikaela Vargas, Founder of Pet Marketing Unleashed, as she unravels today's web dynamics on this podcast episode. Discover how AI is reshaping content creation, why SEO is becoming more human-centric, and the art of efficient website tinkering. Ever wondered how to keep your site fresh without a complete overhaul? Mikaela's got you covered. She shares everything from optimizing client onboarding to evading common web pitfalls.
Have you ever wanted to give up on your business? Challenges happen, no matter how long you’ve been in business. Facing challenges means assessing how we are doing, so we can handle it appropriately. When we start feeling like quitting and giving up on our business, there are things we can walk through to gain clarity. We break down six things to ask yourself and work through and why you should not isolate yourself in times of struggle.
Have you ever felt completely drained in the middle of a busy schedule? As small business owners, we don’t always have the luxury of pressing pause on everything to catch up and recharge. Today, we break down steps to take to invest back in yourself, even in the middle of the chaos. Then, Natasha O’Banion answers, “What does it mean to systematize my business?”
What does it mean to be productive? How do we get work done, other than the pet care? Doug Keeling, owner of Bad to the Bone Pet Care, joins the show to share his workflows in his business. Whether you decide to use technology or pen and paper, the first step is writing your ideas and projects down so you have a place to reference it later. From communications to implementing new ideas, Doug shares how important it is to have a review system. When you know how you work, you’re better able to get feedback and stay on track to make sure you’re accomplishing your goals and objectives.
On this episode, we discuss all the things you need to think about BEFORE you decide to quit your day job, and why having your end goal in mind is crucial. We share our story on why this was the best option for us, and discuss the practical implications of focusing primarily on your pet business. Then, business coach Natasha O’Banion answers, “How do I fire a client?”
What’s the difference between a manager and a leader? How do you juggle wearing all of the hats? Wayne Hartley, owner of Happy Hearts Pet Care, joins the show to break down his mindset around working with his team and the role emotional intelligence plays in his business. From using fear as a motivating force, to how he views success, Wayne shares how he makes his business run. Wayne also talks about what it’s like running a mobile grooming service, and all of the bumps that come with that. He gives some great advice for how he recharges and taps into inspiration when running his business.
In business there is a time for dwelling and a time for doing. Unfortunately, dwelling can be very comfortable, while doing the work can seem scary. On today’s episode we give ourselves a little pep-talk and discuss some of our own fear of moving from the planning stages in business to implementing them. Natasha O’Banion answers, “How do I keep using the lessons I’ve learned from Covid?”
We continue our Back to Basics series with daycare! We share how we provide daycare, what screening looks like, and what kind of clients typically seek out small, in-home care. Natasha answers the question, “How do I start stepping away from my business?”
Marissa LeJune, owner of Tail Swaggers, joins the podcast! Marissa shares what her first three years in business have been like, the important role a coach played in her life, and what it’s like running her business with the help of her daughter.
