All tagged provide

458: Price or Features: What's Your Selling Point?

What does it mean to sell on price vs selling on features? When we go to market our business, do we understand what our messaging is communicating? When we sell at our price, we’re trying to differentiate ourselves by how much we charge. Selling on our features is when we can lean into experiences, expertise, and our high quality. There is a time for each as we work to hone our messaging for our target audience and our stage of business. On this podcast episode, we break down how to implement each strategy in your business, and what to watch out for.

446: Aggregation Theory and Pet Care

What is Aggregation Theory and why is it important in pet care? With the recent purchase of Rover by Blackstone, many pet business owners are wondering what it means for them. Today, we break down how Aggregation Theory applies to dog walking and pet sitting, how other industries have navigated dominant players, and what independent businesses can do about it!

406: Making the Most of Media Exposure

We were recently asked to be on a local TV program to talk about our business, so on this episode, we discuss how you can make the most of unexpected media exposure. We also share why you need to be intentional with your business interactions, connect others with your message, and understand that your business is highly visible in your community.

303: Facing Fear with Hope with Nicole Packin

Nicole Packin, owner of Miami Pet Concierge & The Packin Method, joins the show to share how she worked through her fears and self doubt in starting her business. Nicole ran her business for 15 years, then decided to set up in a brand new location, several states away. She gives us some insight into what it's like operating across state lines and why it's critical to stay fresh and up-to-date as a business. Nicole also shares how HOPE is the key to running a successful pet care business.

202: Overcoming the Struggles to Hire

The job market has really changed in the last 6 months. Unfortunately, it corresponds to the increase in demand for pet care services. Many of us are facing a daunting task of trying to hire staff in the middle of one of the toughest job markets in a long time. Today, we outline ways to use more than just financial incentives to attract staff. From paid benefits to connecting to core values of your business, there are ways to compete for the staff you want and need. Then, Natasha O’Banion answers, “How do I empower others?”

148: The Extra Mile

Going the extra mile means something different to everyone. From making clients happy, to settings ourselves apart, going above and beyond can meet various goals in our business. We discuss ways to go the extra mile while maintaining healthy relationships. On the Ask a Pet Biz Coach segment, Natasha O’Banion answers, “How do I set my pricing if I’m looking to hire?”

123: Back to Basics - Daycare

We continue our Back to Basics series with daycare! We share how we provide daycare, what screening looks like, and what kind of clients typically seek out small, in-home care. Natasha answers the question, “How do I start stepping away from my business?”

105- Marissa LeJune from Tail Swaggers

Marissa LeJune, owner of Tail Swaggers, joins the podcast! Marissa shares what her first three years in business have been like, the important role a coach played in her life, and what it’s like running her business with the help of her daughter.

104- Setting Yourself Apart

There are thousands of pet care providers across the world so, many times we are left wondering how we can set ourselves apart from the pet sitter down the street. On this episode we dive into what it looks like to make yourself stand out in this industry.

080- Customer Service in Pet Care

Today on the podcast, Meghan and Collin discuss their personal approach to customer service and point out some best practices to ensure clients have the best experience possible. The goal is to provide the best possible care to the pet, but we can’t forget about how we treat the owners! On the ‘Ask a Pet Business Coach’ segment, Natasha O’Banion answers the question everyone has as they start to grow: how you stay connected and communicate with clients as you add staff.

040- Auntie M's Professional Pet Care

Mary Beth joins us this week to tell us her story of starting her pet care business. With a background in horses and animal care, when the opportunity arose she dove right into working with a friend in pet care. She shares how to handle working closely with a friend, and respecting both the friendship and the business. Plus, she gives us her process for staying organized and being prepared for emergencies.

033- Kitchen Confessions

With the pet industry changing at such a rapid rate, we’re trying something new. We will be releasing shorter conversations that we usually have while sitting in our kitchen. Don’t worry, the longer Wednesday episodes will still be there, with more interviews from pet sitters around the globe. Dubbed “Kitchen Confessions”, these shorter shows will be our take on the latest Covid-19 news and the impact it has on the pet care industry. All of this in an effort to stay more connected with you during this stressful time, and work with you to figure this all out as we go.

025- Cathy's Critter Care

Cathy joins us to tell us about her story getting into pet sitting and what she’s learned over 20 years in the business! From some of the biggest changes and opportunities she’s seen, to a great discussion about how to avoid burnout and deal with those not so great days, Cathy’s a wonderful resource and such an encouragement to talk to. Love pets AND people!

002- Getting Started

Why start pet sitting? Is it even right for you? Having the right motives is key to a lasting business. We'll talk about why we started and what keeps us going. As well as pose some questions that hopefully get you thinking about your 'why'.