All tagged pet sitter

486: Living Up to Your Own Standards

486: Living Up to Your Own Standards

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Can you meet the promises you make to your clients? Our goal should be to truly embody values like professionalism, dependability, and transparency. Whatever you promise your clients, these should not merely be marketing terms but actual practices, supported by robust systems. There can be significant repercussions if we fail to meet the standards we set for ourselves, and we should be prepared to defend our practices when clients hold us accountable. Ultimately, we should strive to align our practices with our core values and maintain consistency in all interactions to build and sustain trust with clients.

480: Repetition to Mastery

480: Repetition to Mastery

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How do you become a master in something? Inspired by Bruce Lee's philosophy that emphasizes focused practice over quantity, we share how repetitive actions, from the simple task of unlocking a door to the complexities of route planning, not only build familiarity but also pave the way to competency and mastery. We also talk about how deliberate practice, coupled with feedback, fosters a deeper understanding and efficient execution of tasks. We highlight the journey from initial exposure to achieving mastery, emphasizing the importance of patience and continuous improvement. Join us as we discuss transforming routine repetition into profound proficiency and the impact this has on both our personal and professional growth.

479: Empowering Pets and People with Mary Reid

479: Empowering Pets and People with Mary Reid

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What does it take to navigate the path from personal adversity to entrepreneurial success? Mary Reid, owner of North Dallas Pet Care, dives into her journey from being a homeschooling mother to spearheading a thriving pet care business. Following a significant health scare that altered her mobility, Mary reveals how she leveraged her passion for pets into a successful enterprise. She reflects on the critical role of work-life balance, the strategic shift from working solo to managing a team, and the integration of technology to enhance her business.

472: Tuning Out the Noise of Opinions from Others

472: Tuning Out the Noise of Opinions from Others

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Who are you allowing to speak into your life and business? As a business owner, there are a lot of people who have opinions about what you do and how you do them. There is a lot of advice out there that clutters up our brain space and processing abilities, which can lead to decision fatigue and an incoherent approach. Instead of following the whims of other people, we have to tune out the noise by quieting our own life to better recognize the irrelevant advice from others.

463: Networking for Success with Angela Reinbacher

463: Networking for Success with Angela Reinbacher

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What does it mean to surround yourself with people who can help make you better? How do we go about being vulnerable enough to admit we need that help? As a business owner, personal improvement and a supportive network are key to longevity! Angela Reinbacher, owner of Wild Paws, shares how she is making networking work for her. Angela also talks about how she is approaching marketing with video to attract her clientele, while also managing the growth in a healthy and sustainable way.

461: Keeping Control of Your Calendar with Jessica Stavros

461: Keeping Control of Your Calendar with Jessica Stavros

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Jessica Stavros, owner of Salina Prosper Petsitting, shares her journey from starting in the pet sitting industry 19 years ago to adapting her business model to fit her life's various stages, especially motherhood. Emphasizing the art of setting boundaries and saying no without guilt, Jessica discusses the importance of managing a solo business in alignment with personal life demands.

455: Effective Use of Google Ads with Maris Sonnabend

455: Effective Use of Google Ads with Maris Sonnabend

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How do you use Google ads effectively? Running an effective Google ad campaign takes more than just clicking a few buttons. It requires focus, trial and error, and a willingness to lean heavily into your brand. Maris Sonnabend, owner of House of Paws Pet Care, shares her experience of embracing a branding that isn’t for her but has enabled her to target a specific avatar. She walks through the importance of focusing on one guiding principle to keep everything you do focused and intentional. Maris also discusses her philosophy of testing to determine what will and will not work in her business.

453: No Matter What it Takes with Athena Karvellas

453: No Matter What it Takes with Athena Karvellas

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Where does your value come from? Athena Karvellas, owner of Pet Sitting by Athena, shares her journey from veterinary technician to pet sitter and business owner. She reflects on the emotional transition from dealing with pet trauma in a clinical setting to forming close, nurturing relationships in pet sitting. Athena's story is one of finding her true calling and the fulfillment that comes from directly impacting the lives of pets and their families. Athena walks through how she connects clients to her passion through her onboarding process and the partnerships she builds.

451: Offering Pet Detective Services with Annalisa Berns

451: Offering Pet Detective Services with Annalisa Berns

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Ever wondered what it takes to be a pet detective and how you could add it as a service to your business? Annalisa Burns, The Pet Detective, sheds light on the unique skills and training required for pet search and rescue. She discusses the challenges and emotional aspects of tracking lost pets, emphasizing the critical role of understanding animal behavior. She shares about the growing demand for pet detective services across the U.S., and ways to add it as a service, or a grow a business around it.

449: Letting the Client Be Heard with Natalie Spedden

449: Letting the Client Be Heard with Natalie Spedden

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What are the unique challenges your business faces? Our business is shaped by our own values and how we want things done. It’s also molded by the community we service. Everything from how we hire, the services we can offer, and the kind of marketing we do is influenced by where we are. Natalie Spedden, owner of Aggieland Pet Sitting, walks through how she runs and hires in a town heavily influenced by a large university. Natalie shares how to take off our rose colored glasses to make hard decisions. She also talks about how she is building a professional team focused on the client’s needs.

441: Focusing on the Big Picture with Tori Levitt

441: Focusing on the Big Picture with Tori Levitt

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Where is your focus on your business? Tori Levitt, owner of Doolittle's Dog House, discusses the importance of setting and communicating clear policies to clients, and how to balance expanding services while maintaining control of your business. Tori emphasizes the necessity of personal self-care and setting boundaries to prevent burnout in this demanding industry. She also highlights the value of continuous education and building strong referral networks with other professionals like veterinarians and groomers. This episode is a blend of practical business advice and personal growth insights.

435: Beyond Design: Navigating Today's Digital Landscape with Pet Marketing Unleashed

435: Beyond Design: Navigating Today's Digital Landscape with Pet Marketing Unleashed

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What makes a personal website? Dive deep with Mikaela Vargas, Founder of Pet Marketing Unleashed, as she unravels today's web dynamics on this podcast episode. Discover how AI is reshaping content creation, why SEO is becoming more human-centric, and the art of efficient website tinkering. Ever wondered how to keep your site fresh without a complete overhaul? Mikaela's got you covered. She shares everything from optimizing client onboarding to evading common web pitfalls.

428: Why You Should Join a Chamber of Commerce

428: Why You Should Join a Chamber of Commerce

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Have you thought about joining a chamber of commerce or other local business support group? We had been throwing the idea around for a while and very recently decided to do it! Today, we break down what a chamber of commerce is, some of their benefits, and how we plan on getting the most of out it!

424: Navigating the Unexpected Death of a Client’s Pet

424: Navigating the Unexpected Death of a Client’s Pet

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How do you deal with the sudden death of a client’s pet? As pet business owners, we will have client’s pets that pass away. We do our best to plan and prepare, but what about an unexpected death? We find ourselves reeling and wondering if we could have done more. We have to continue running our business, while looking for ways to find space and time to recover. On this episode, we walk through the implications at the personal, staffing, and business levels.

419: Selling the Gap with Rachelle Steele

419: Selling the Gap with Rachelle Steele

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How do you sell your services to potential clients? While many of us believe that our service quality speaks for itself, many clients will have additional questions or needs that we must address. With 30 years of high-end retail experience, Rachelle Steele, owner of Loving Arms Pet Services, shares insights into guiding clients through the purchasing process. Rachelle explains how to ask good questions to better understand how you can serve your client and how using the Platinum Rule can help you meet your clients' needs.

417: Lost Pet Rescue and Prevention with Annalisa Berns

417: Lost Pet Rescue and Prevention with Annalisa Berns

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What will you do if an owner’s pet escapes? When seconds count, planning and preparation are your best friend. Annalisa Berns, The Pet Detective, walks us through common ways dogs and cats go missing and explains the simple steps we can take to prevent that from happening. She points out that the normal behaviors we expect are replaced with more unpredictable ones once the pet goes missing. Annalisa speaks on the methods to recover a missing pet, and reminds us to get helps as soon as possible.

410: Finding Creative Flow

410: Finding Creative Flow

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How do you stay creative? As a busy business owner, our ability to be and stay creative is critical to the longevity of our business. Unfortunately, we often find ourselves unable to reach creative flow and end up sticking to the same old same old. We break out ways in which creativity is essential to your business (it’s WAY more than social media posts). We also share the common reasons we find it difficult to be creative and 3 strategies you can use to start overcoming them today.

400: The Life of a Pet Sitter

400: The Life of a Pet Sitter

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What does the life of a pet sitter mean to you? We’re celebrating 400 episodes by reflecting on 5 major lessons we’ve learned about the life of a pet sitter. Pulling from over 200 interviews, we share what it means to be a pet sitter, and the best advice we’ve learned. We’re so thankful for you listening and are so excited for another 400!

399: Running a Multi-Dimensional Business with Susan Morin

399: Running a Multi-Dimensional Business with Susan Morin

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What does it mean to run a multi-dimensional business? Not only do you offer a range of services, but you also have a lot going on every day. Susan Morin, owner of Susan’s Pampered Pet Care, shares how she’s piloted a growing business. She discusses how she highlights the strengths of her business to attract her target clients and walks through the balance of running a business to meet her client’s needs, while also enjoying the day to day operations.

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