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419: Selling the Gap with Rachelle Steele

419: Selling the Gap with Rachelle Steele

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How do you sell your services to potential clients? While many of us believe that our service quality speaks for itself, many clients will have additional questions or needs that we must address. With 30 years of high-end retail experience, Rachelle Steele, owner of Loving Arms Pet Services, shares insights into guiding clients through the purchasing process. Rachelle explains how to ask good questions to better understand how you can serve your client and how using the Platinum Rule can help you meet your clients' needs.

159: Hospitality in Pet Care with Kimberly Richmond

159: Hospitality in Pet Care with Kimberly Richmond

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After years in hospitality and running a high end wedding service company, Kimberly Richmond knew it was time to follow her passion and dive into pet care. Starting Posh Pets in the middle of a global pandemic wasn’t easy, but the fundamentals of meetings others needs didn’t change. Kimberly shares how she brings high end service to her company. She discusses how to be great at public relations, how to be a cheerleader for ourselves, and what it means to be a boutique pet service company.

139: Leading the Way with Kylie Holliman-Rivera

139: Leading the Way with Kylie Holliman-Rivera

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Kylie Holliman-Rivera, owner of Fire Hydrant Pet Sitting, has been a leader in many arenas. This past year she led her team through Covid while also leading the conversation on the Black Lives Matter (BLM) movement in the pet care industry. Kylie shares what caused her to move to full-time, what it’s like working with her husband in the company, and the success of pack walks in 2020. We also have a great conversation about BLM, staying engaged in the conversation, and how to speak your beliefs as a company.

120: SEO with Amy Toman

120: SEO with Amy Toman

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SEO doesn't have to be scary or confusing. Amy Toman, from Pet Sitter SEO, breaks down the common misconceptions of SEO, the best practices we should all be doing, and how to optimize our websites to drive more local traffic from the clients we want.

105- Marissa LeJune from Tail Swaggers

105- Marissa LeJune from Tail Swaggers

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Marissa LeJune, owner of Tail Swaggers, joins the podcast! Marissa shares what her first three years in business have been like, the important role a coach played in her life, and what it’s like running her business with the help of her daughter.

008- Running Your Business

008- Running Your Business

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How do you track expenses as a small business? How do you smartly manage your time? Is it time to hire an employee? On this weeks episode, we answer these questions, and many more!